Field Experimental Evidence of AI on Knowledge Worker Productivity and Quality

In this study conducted by Boston Consulting Group and the researchers, the performance implications of Artificial Intelligence (AI) on complex and knowledge-intensive tasks are examined. The experiment involved 758 consultants, and they were randomly assigned to one of three conditions: no AI access, GPT-4 AI access, or GPT-4 AI access with a prompt engineering overview. It is observed that AI can significantly improve productivity and quality in tasks within its capabilities, with consultants completing more tasks quickly and producing higher-quality results. However, for tasks outside the capabilities of AI, consultants using AI were less likely to produce correct solutions. The study also identifies two patterns of human-AI integration – “Centaurs” and “Cyborgs.”

https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4573321

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