HubSpot CEO, Yamini Rangan, has announced that HubSpot has agreed to acquire Clearbit. Clearbit is known for collecting comprehensive data on millions of companies and utilizing cutting-edge software to keep it up to date. The acquisition aligns with HubSpot’s goal of providing the best possible customer insights on their platform. With data on over 20 million companies, including rich attributes like technographic and demographic data, HubSpot aims to help customers easily find and engage with great-fit prospects. Clearbit’s AI-powered data will further enhance HubSpot’s customer platform, allowing for personalized messages and monitoring of customers’ buying intent. The acquisition will bring immediate value to customers and support HubSpot’s mission of helping businesses grow better.
https://www.hubspot.com/company-news/welcoming-clearbit-to-hubspot