The Nikon Z9 has proven to be a resounding success for Nikon, outselling every other flagship camera from the past 15 years. The CEO highlighted the improved profitability in the Imaging Products Business, attributing it to structural reforms and a shift to mirrorless cameras. The Z9’s combination of features like fast frame rate shooting and high megapixels, along with its aggressive price point, contributed to its success. Major firmware updates have kept the Z9 competitive even years after its release. Despite the success of previous flagship DSLRs from Nikon, the Z9 stands out as a game-changer in the company’s history.
https://petapixel.com/2024/09/05/nikon-sold-more-z9-cameras-in-its-first-year-than-any-flagship-in-past-15-years/