The Guardian US operates without a paywall, relying on reader donations instead of wealthy owners or corporate pressure. Amid a surge in interest during the pandemic, the support for The Guardian has grown significantly, with a majority of American operation’s revenue coming from voluntary reader donations. Despite a strong anti-Trump stance in fundraising appeals, The Guardian maintains a less partisan tone in its news coverage, straddling a fine line. The publication’s growth in audience and revenue raises questions about the sustainability of this model in the face of ongoing global crises.
https://nymag.com/intelligencer/article/how-the-guardian-us-flourishes-without-a-paywall.html