In this web content, the author discusses the changing nature of viral content on social media, particularly Twitter. They mention a feature article written by Emma Carmichael for GQ about the Cavinder Twins, TikTok influencers turned WWE wrestlers. The article touches on the controversy surrounding the connection between their looks and the money they make through endorsements. The author reflects on how articles no longer have the same viral potential as before, with tweets and visuals gaining more traction. They also discuss the media’s focus on Twitter and the shift away from long-form articles. Overall, the author emphasizes the changing landscape of internet discourse and the decline of article virality.
https://www.houseofstrauss.com/p/this-post-will-not-go-viral