OP3, an open-source project, aims to revolutionize the podcast industry by providing transparent and reliable data to podcasters. Led by John Spurlock and following IABv2 standards, OP3 ensures data privacy through secure data management. The unique aspect lies in its public data approach, offering accessible analytics to stimulate innovation and trust within the industry. While OP3 is free for podcasters, there may be a future paid model to support the project’s sustainability. With a focus on expanding integration and improving data management, OP3 strives to enhance the podcasting sector by promoting openness and transparency.
https://blog.castopod.org/understanding-op3-with-john-spurlock/