In 2017, the author left their job as a CTO to create and sell their software online, becoming a successful full-time “solopreneur”. In their talk, they share insights on starting in software sales, from idea evaluation to product launch. They stress the importance of perseverance, optimizing for speed, and balancing coding with marketing. They urge people to explore niche ideas, validate concepts subtly, and build minimum viable products. The author suggests a patient approach, integrating entrepreneurship into daily life gradually. They emphasize that indie projects differ from corporate work, focusing on simplicity, profitability, and constant iteration. Their journey showcases the potential of turning coding skills into a successful revenue stream.
https://www.coryzue.com/writing/solopreneur/